Your Independence Day!

YOUR INDEPENDENCE DAY! Independence Day, commonly known as the Fourth of July, is the most important national holiday of the United States commemorating the adoption of the Declaration of Independence on July 4, 1776, declaring independence from the Kingdom of Great Britain. In other words, it is not a celebration of the Revolutionary War, but rather it commemorates the...

July 3rd, 2013 | Posted in Blog, Matt. Blog! | Read More »

A Great Real Estate Facebook Page

A GREAT REAL ESTATE FACEBOOK PAGE Okay, I’ll admit it... sometimes I’m a Facebook Creeper. This morning I was checking out the page of one of my readers and Facebook friends, Alan Endermann. Alan hails from Mandeville, a city in St. Tammany Parish, Louisiana on the north shore of Lake Pontchartrain across from the city of New Orleans and its south shore suburbs. Alan’s Facebook page is...

June 17th, 2013 | Posted in Blog, Matt. Blog! | Read More »

$1 Billion on Advertising!

$1 BILLION ON ADVERTISING! “So Geico spends $1 billion a year in advertizing. What are your thoughts on that?” That’s what my friend and fellow agent Guy Loft from Madison, Wisconsin posted on Facebook yesterday. My initial reaction was WOW! But then it started me thinking and I wanted to share some of my thoughts with you my readers. I was stunned by the size of the annual ad budget -- I mean you can’t seem...

June 14th, 2013 | Posted in Blog, Matt. Blog! | Read More »

What If You Started Over?

WHAT IF YOU STARTED OVER? The other day I was talking to a long-time friend over lunch and we were reminiscing about the wild paths we’d taken to get to where we are today. He asked me what I might do differently if I were to start over, and that really got me thinking. The more I pondered it, the more I thought it might make for an interesting read, so here goes. Before I practiced real estate a single day, I...

June 12th, 2013 | Posted in Blog, Matt. Blog! | Read More »

It’s Like Riding a Bike!

IT'S LIKE RIDING A BIKE! Many of my regular readers know that besides my real estate and technology life, I am very active and love to ride and race bicycles. It’s a good way to stay fit and it’s a fun way to get exercise and hopefully keep my propensity to gain weight at bay. And I race a lot. So far this year I’ve competed in 39 races -- a mix of cyclocross and mountain bike races...

June 10th, 2013 | Posted in Blog, Matt. Blog! | Read More »

Don’t Throw Out the Baby with the Bathwater!

DON'T THROW OUT THE BABY WITH THE BATHWATER! I was talking to a veteran agent the other day who’s seen a lot of changes during his 10-plus years practicing real estate. Like many of us, he’s been sold program after program and has wasted thousands of dollars on many of the “latest and greatest” ways of solving the age-old problem: finding that next customer. We talked about some...

June 6th, 2013 | Posted in Blog, Matt. Blog! | Read More »

Do You Know Today’s Real Estate Customer?

DO YOU KNOW TODAY'S REAL ESTATE CUSTOMER? The National Association of Realtors® recently published its 2012 Profile of Home Buyers and Sellers -- 120 pages of great information about our customers. If you haven’t taken time to read it I highly recommend you do. But buried deep within those pages are what might be the two most important statements in the entire report. Not only are they...

May 16th, 2013 | Posted in Blog, Matt. Blog! | Read More »

How Many Homebuyers Are In Your Market?

HOW MANY HOMEBUYERS ARE IN YOUR MARKET? Ever wonder how many people are buying and selling homes in your market today? Take a wild guess! Wilder. Now double it. You’re probably still low. I’ll show you exactly how to find your own accurate number. First you need to log into your MLS and find out how many transactions closed in the last twelve months. Write that number down...

May 2nd, 2013 | Posted in Blog, Matt. Blog! | Read More »

Finding the Best Leads

FINDING THE BEST LEADS To someone who makes a living in sales -- any kind of sales -- finding the best leads is the most important thing to their success. And it is particularly important if you make a living practicing real estate during a very tough economy. It’s more important than being good with customers. It’s more important than being knowledgeable about real estate. It’s more important...

January 10th, 2013 | Posted in Blog, Matt. Blog! | Read More »

Okay Re/Max… Enough is Enough!

OKAY RE/MAX... ENOUGH IS ENOUGH! Most of you who are regular readers know that I’m a pretty easy going guy. I don’t get on many rants, and it is pretty hard to ruffle my feathers. That said, if you happen to be one of my readers who is also a Re/Max agent, I want you to know that, in what I am about to write, I have no ill will toward you. To Re/Max? That’s another story. But if you are a Re/Max agent, I actually feel sorry for you ...

November 6th, 2012 | Posted in Blog, Matt. Blog! | Read More »